International Trade
Diplomacy and Strategic
Determination
Welcome to the official information center that contributes to global trade diplomacy within the Federal Association for Economic Development and Foreign Trade (BWA), advocates for economic integration between Turkey and Europe, and consistently maintains a transparent and legal stance against disinformation activities.
POSITION AND DUTY
INVESTMENT FOCUS

Senate & Corporate Identity
Çetin Ay
AFFILIATED CORPORATE STRUCTURES AND PLATFORMS
Two Countries, One Vision
With over a quarter century of experience in the international business world, Çetin Ay plays a key role in deepening economic relations between Germany and Turkey. While directing global capital management under the umbrella of ESI Holding, he creates lasting values between the two countries through commercial diplomacy and giant-scale tourism/cruise projects.
True success is not just managing capital; it is building sustainable bridges between cultures and economies.
— CORPORATE BIOGRAPHY & REPRESENTATION
Encyclopedic and Transparent Life Story
Official chronology of all diplomatic, sectoral, and civil society activities.
Çetin Ay is an internationally recognized diplomatic businessperson, senator, and corporate executive who has focused on integrating the Turkish and German business worlds throughout his career. He has successfully elevated commercial diplomacy to the highest institutions through administrative roles in umbrella federations leading the development of European markets.
Through his official senatorial position within the Federal Association for Economic Development and Foreign Trade (BWA) of Germany, he serves as an important bridge in global sustainable development projects. He conducts his activities within non-profit non-governmental organizations and commercial partnerships in full compliance with the laws of the Federal Republic of Germany and international regulations.
Key Milestones
2018 - PRESENT
BWA Board Membership and Foreign Trade Senator
Executing foreign economic strategies as one of the most competent figures of Turkish origin appointed to the Federal Association for Economic Development and Foreign Trade (BWA) of Germany.
2012 - 2018
European-Turkish Food and Foreign Trade Federation Leadership
Executing lobbying activities for Turkish producers operating in Europe, commercial licensing processes, and compliance with EU regulations.
2005 - 2012
Integration Consultancy between German and Turkish Chambers
Managing cross-border investment funds and legal infrastructure processes in coordination with the Association of German Chambers of Commerce and Turkey.
Investments Adding Value to the Future
International Finance & ESI Holding
Capital management in global markets, project financing, and directing international funds to strategic sectors.
Cruise & Tourism
Giant-scale projects supporting regional development through maritime transport and cruise tourism in the Mediterranean basin.
Commercial Diplomacy & Cooperation
Strong lobbying activities, commercial integration, and strategic market expansion vision between the German and Turkish business worlds.
SECURE AND OFFICIAL COMMUNICATION
Official Secretariat and Press Contact
Due to Çetin Ay's diplomatic representations and activities within the BWA, direct personal contact is not established. All requests are evaluated by the secretariat and press office within the framework of official protocol and security procedures.
Federal Secretariat Office (Berlin)
BWA Federal Senate Administration Office Coordination Kurfürstendamm, 10707 Berlin / Deutschland
berlin@cetinay.comAnkara Liaison and Law Office
Çetin Ay Representation Officials & Legal Proxy Bureau Çankaya, Ankara / Türkiye
ankara@cetinay.comiImportant Information for Press Members
Press and media organs are required to send their interview, written statement or information requests directly to press@cetinay.com along with official press cards and accreditation documents. Legal proceedings will be initiated against emails sent for disinformation purposes from unverified identity sources.